My story
From UNIVERSITY dropout to entrepreneurship to dad to human optimization
In this ongoing journey I would like to give some insight on who I am and how that came to be, including all the deep lows and current highs.
The next picture is me and my family and this is my blog. Here’s my portfolio for latest projects.
Here’s how the entrepreneurship started:
From a younger age I started new businesses every year and meticulously plan every detail behind my computer. I spend countless hours on branding, web design, logo creation, forms, social media profiles – even creating LLCs and opening bank accounts.
Everything needed to be perfect before launching the business. Months of planning and making things perfect so that I had enough confidence to share it with friends – my ways to keep things safe while avoiding rejection and failure.
And when I finally did launch, I’d tell friends and family so they could look at my amazing new, (soon-to-be-unsuccessful) online business. While sharing your new business ideas with friends and family may seem like a way to hold you accountable, it backfires almost every time.
It’s pure psychology: when you share your new entrepreneurial identity, you start to believe people think that’s who you are. This newfound status achieves part of your new identity goal, you feel good about yourself before even getting started, and you’re less likely to succeed.
Next, when it finally came time to market myself in the real world, self-doubt took over.
I wouldn’t see immediate results, get discouraged, stay behind my computer, and quit – every time. I never gave it my all. I stayed in a safe, predictable bubble, trying to distance my personality from my businesses.
I started in e-commerce, dropshipping, online courses, every form of online marketing you can imagine, financial consulting and even coaching….. Every time with someone else that did not actually wanted to work together.
But after some highs and a lot of lows, we are still growing and learning. Now that I have 12+ years of experience in business, I would say that I have more than enough ‘life’ lessons to help other people with their businesses. Testing out different marketing strategies, softwares, niches, sales techniques and business models.